La Redazione di State of Mind consiglia la lettura di questo contenuto:
Il Prof. Daniel Gilbert della Harvard University spiega perchè è più gratificante l’attesa e l’anticipazione di un acquisto piuttosto che il possesso dell’oggetto tanto desiderato. E’ interessante anche notare come renda più felici investire in “esperienze” piuttosto che in beni materiali:
Stop buying so much stuff, renowned psychologist Daniel Gilbert told me in an interview a few years ago, and try to spend more money on experiences. “We think that experiences can be fun but leave us with nothing to show for them,” he said. “But that turns out to be a good thing.” Happiness, for most people not named Sartre, is other people; and experiences are usually shared — first when they happen and then again and again when we tell our friends.
Why Wanting Expensive Things Makes Us So Much Happier Than Buying Them Consigliato dalla Redazione
Even for the most materialistic consumers, it’s the experience of shopping (and the anticipation of buying) that makes us truly happy (…)